MAIA is an advanced analytical solution powered by artificial intelligence that helps you better understand customer behaviour, tailoring strategies, and making informed business decisions to amplify sales and enhance financial outcomes.
MAIA enables the real-time monitoring and analysis of how employees, shoppers, potential thieves, and visitors move around and engage within a store or specific area. The system also tracks interactions with various items, products, as well as with staff and other visitors. This capability allows for customer behavior analysis, detection of purchasing patterns, and preferences to be identified.
Behavioral data within a specific area can be translated into metrics and key performance indicators (KPIs) that prove invaluable for managers across diverse departments such as marketing, operations, sales, and logistics. This empowers the customization of processes and optimization of store or area profitability.